Our Values

Purpose

Help People Belong.

MISSION

Lead Brands To Leave A Legacy Of Belonging...

…by building inclusive consumer experiences

All People Includes

UNDERREPRESENTED GROUPS

Underrepresented groups denotes racialized folks including Indigenous, Black and people of colour, LGBTQ2S+, people with invisible or visible diverse-abilities, people of various socioeconomic statuses and ages, as well as the intersection of all these lived experiences. We realize this list is by no means exhaustive. Our ultimate purpose is for all individuals to truly belong as they are.

WHAT WE DO

FOR BRANDS

We Identify where exclusion or underrepresentation* exists in your communications and offerings, and work to close these gaps by elevating these marginalized voices and advocating for change. We do this through thoughtfully aligning brand values with communications, building authentic allyships, and creating relevant content that deepens customer loyalty and influences positive social change. More information here.

FOUNDERS

Tammy tsang AND matthew TSANG

Co-Founders and Siblings, Tammy and Matthew growing up in Richmond, BC, Canada

Tammy and Matthew are siblings who have spent over a decade running an international award-winning marketing agency. As second-generation Canadian Born Chinese, they have had the privilege of attending Canada’s top Universities and the opportunity – under their family’s entrepreneurial success – to pursue their own ventures. They are extremely proud of their heritage, and with AndHumanity, they finally feel they are able to combine their love for marketing as well as their desire to create lasting change. Here are Tammy and Matthew’s personal journeys to AndHumanity.

BRAND INCLUSION
SELF-ASSESSMENT TOOL

How inclusive is your brand?

Adapted from Dr. Bennett’s Developmental Model of Intercultural Sensitivity, our self-assessment tool can help you learn how inclusive your brand is, as well as next steps and tips to improve.

Have a specific question? Ask us today.

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Where do you land on the Brand Inclusion Curve? Get tips and insights.